Philips today announced the Lumiblade Innovators Club - a call for 100 worldwide lighting developer partners that will "take OLED lighting to the next level", and invest in the future of lighting.
This innovators club (which costs €5,000 to join) gives access to a special support team and technical advice - and most crucially Philips' marketing and media support. Philips actually wants to make these partners the central subject of its OLED brand campaign.