CNet Australia posted an article on LG's OLED TV, and they interviewed LG's Australia general manager of marketing, Lambro Skropidis. As we already know LG is taking the lead in OLED TVs, offering more models, larger panels and cheaper prices than Samsung.
Much has been written on LG's WRGB (white OLED with color filters) approach that is easier to scale. Indeed Lambro confirms that the company is seeing better yields, and in fact he states that he "feels like LG 'cracked the code' on OLED TV production efficiency.".
