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There's an interesting article in HDTV Magazine about Samsung's and LG's OLED TV program. The author says that an LG Executive old him that Samsung has given up on direct-emission OLED technology and will instead opt for LG's WOLED (RGBW) in their upcoming OLED TVs. According to the article, this is because of issues with manufacturing and scalability.

Samsung ES9500 introduction photo

I personally find that hard to believe, but of course, like the article's author says, "anything can happen". Months ago, when we learned that LG will use a WOLED design in their TVs, it was assumed that we'll see some ugly marketing battles between those two different OLED architecture. So perhaps this is all there is to this rumor. Hopefully we'll hear something from SMD soon.

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